Artful Themes for 2014 IMATS Battle of the Brushes
posted Thursday, Sept. 5, 2013
In 2014, we’re putting the art in make-up artistry!
The themes for the 2014 IMATS Battle of the Brushes student make-up competition are:
Beauty/Fantasy: Art Through the Ages
Character/Prosthetic: The World of Comic Books and Graphic Novels
With six shows and 12 opportunities to win cash and prizes, the Battle of the Brushes is your ticket to artistic stardom!
Go to the Student Competition page for competition entry forms, rules and more information.
For the latest IMATS and make-up-industry updates, connect with IMATS on
(ABOVE: Make-up by, and courtesy of, Karla Powell; photo by Roger Charles)
IMATS New York 2013 was a Smash
posted Tuesday, April 30, 2013
IMATS New York 2013 was a huge success, with both days selling out before the show opened and exhibitors selling out of products in record numbers. Follow this link to hear exhibitor success stories.
Free IMATS Admission With a Make-Up Artist Gold Pro Card
updated Tuesday, March 20, 2012
The Gold Pro Card is available to make-up artists represented by agencies, top trade unions or make-up effects shops or those working in theater. With the Gold Pro Card, you get free entry into all IMATS locations and pro-only times at select IMATS, as well as a 50-percent discount on Make-Up Artist magazine subscriptions, a 10-percent discount at the Make-Up Artist Shop and other benefits. To request an upgrade from a regular Pro Card, email firstname.lastname@example.org. Click here to apply for a Pro Card.
Throughout the IMATS weekend, Make-Up Artist Pro Card holders can also enjoy preferred classroom seating.
The basic Pro Card—available to other professional make-up artists—also gets you into exclusive pro-only times at select IMATS, expedited entry during normal show hours, a 15-percent discount on Make-Up Artist magazine subscriptions and other special offers. To apply for the Make-Up Artist Pro Card, follow this link to the form and list of required materials.